Panel Details 2018-03-12T19:11:27+00:00
Thursday 03/22/2012
Concert Hall
10:30AM - 11:15AM
(45 minutes)


Brand-Aid: How To Start Conversations Using Content Marketing and Branded Entertainment

In this session, some of the most influential and creative marketing and brand management experts will share proven and effective strategies for engaging an audience on social networks through branded entertainment and content. You’ll learn how to build a positive brand image as well as attract and retain fans and followers on platforms such as Facebook, YouTube and Twitter by providing value in form of information, entertainment and conversation-starters.