Panel Details 2018-03-12T19:11:27+00:00
Thursday 05/07/2015
Sheraton Hall B
12:00PM - 12:25PM
(25 minutes)

Keynote Presentation

Jason Miller (LinkedIn): How to Achieve Face-Melting Content Marketing ROI

Raising brand awareness, building trust, establishing credibility, and ultimately driving revenue; that's the one-two punch of social media and content marketing. If you are not pairing these two powerhouses together then you are simply missing opportunities for your business. In this session Jason Miller, author of the #1 Amazon bestselling book Welcome to the Funnel and Sr. Content Marketing Manager at LinkedIn will show you how to create a world class strategy by combining social and content marketing into a full on integrated marketing approach that delivers real results. From real world examples to real time results, get ready for a cornucopia of actionable takeaways you can start implementing immediately.